Radio Jingle for Spirit of the
Wapentake
Radio Jingle -
The purpose of this audio media product is to entertain the listener
like all media products created, as by doing this, it gains the audience’s
attention which therefore helps their 'real goal' which is to inform, educate
and bring recognition to the radio show 'Spirit of the Wapentake' i.e. to
promote and advertise the radio station. The jingle does this by making a metal
impression on your brain of the jingle and what it’s representing in this case it’s
the radio show 'Spirit of the Wapentake' itself. So if you hear the Spirit of
the Wapentake radio jingle you will know exactly where the jingle comes from
and what its representing.
The form and style in which Spirit of the Wapentake’s radio jingle is
presented is as a kind of joking around stereotypical rock jingle as it says
" Grab your knob and crank it up" which is the stereotype for rock
('LOUD') but overall the audio media product is again presented as an informal,
conversational audio product (Jingle) meant to represent both the radio station and the
genre rock.
The Spirit of the Wapentake radio jingle has everything that is required
of a jingle made for a rock station as it sticks to the stereotype of the rock
genre i.e. 'LOUD' and having a laugh, being mischievous while promoting the
radio station.
The meaning behind the Spirit of the Wapentake radio jingle was to both
influence, engage and entertain the audience whether it’s in thought or fun as
by influencing, engaging and entertaining them you are getting their attention
and making them think about the radio station which means they are much more
likely to remember and recognize the radio station when they hear the jingle
and by doing that they are acknowledging the radio station and more likely to
promote and advertise the station themselves by word of mouth (Talking about it
to their friends and family) which overall means free promotion in the
long run.
The genre of Spirit of the Wapentake's radio jingle is entertainment as
if it didn't do or attempt too entertain you it wouldn't be very successful as
a jingle for a music-station or a radio station in general,
The intended target audience of Spirit of the Wapentake's radio jingle
is well everyone but mostly people or fans of the genre rock as by producing a
jingle that can entertain a large group of people you create the biggest chance
to increase the popularity and recognition that the radio station 'Spirit of
the Wapentake' has.
The production process of this audio media product is like that of all
audio media products: pre-production, production and post-production. Pre-production involves
the planning and scripting of the audio media product. However there are a few
things that happen before the pre-production stage such as figuring out
the financial cost of everything and making sure you have the funds.
Then there the production stage in which it would have been recorded
and edited to make sure any hick-ups and imperfections are cut
out and are not present in the finished version. Then there is the
post-production stage which consists of the distribution of
said product which for the jingle would just be to implement it into the
show.
